NDTV Launches Two Regional Channels, Revenue Up 37% in Q2 2024

NDTV Reports 37% Revenue Growth in Q2 2024, Focusing on Regional Expansion

NDTV Group has delivered a strong performance in Q2 2024, with revenue increasing by 37% compared to the previous quarter. The company has also reported a profit after tax of Rs 8.1 crore for its broadcasting business.

NDTV's growth in Q2 2024 was driven by a slight increase in advertisement spend, despite the muted economic environment. The company also benefited from the launch of two new regional channels, NDTV Madhya Pradesh | Chhattisgarh and NDTV Rajasthan.

NDTV's management has said that the company expects to launch more regional channels in the near future. The company is also focused on expanding its digital presence and becoming a contemporary, digital-first media network for Indian and global audiences.

Robust Growth in Revenue and Profit

During Q2 2024, NDTV Group managed to secure a profit after tax of Rs 8.1 crore for its broadcasting business. This positive outcome is particularly impressive given the current economic climate, which, although somewhat improved, still exhibits a degree of uncertainty. It's important to note that NDTV's success in profitability is also attributed to a boost in advertising spend during this quarter.

Investment in Regional Expansion

NDTV's strategy for expansion is evident through its recent launch of two regional channels, namely 'NDTV Madhya Pradesh | Chhattisgarh' and 'NDTV Rajasthan.' The introduction of these channels is part of NDTV's ongoing investment mode, leading to a marginal increase in operating expenses compared to the previous year. These regional channels mark the beginning of NDTV's plan to expand its regional reach even further.

NDTV's Vision for the Future

As NDTV continues to grow and expand its presence in the media landscape, the company remains committed to its goal of becoming a contemporary, digital-first media network catering to both Indian and global audiences.

NDTV seeks to uphold values of respect, credibility, and balanced impact in its pursuit of delivering meaningful content to its viewers. With a focus on regional channels and a forward-looking approach, NDTV is poised for continued success in the evolving media industry.

Key highlights of NDTV news :

• NDTV Group has delivered a profit after tax of Rs 8.1 crore for its broadcasting business in Q2 2024.

• The company's revenue increased by 37% in Q2 2024, compared to the previous quarter.

• NDTV launched two regional channels, NDTV Madhya Pradesh | Chhattisgarh and NDTV Rajasthan, in Q2 2024.

• The company expects to launch more regional channels in the near future and is focused on expanding its digital presence.