Google Cloud Teams Up with Bharti Airtel for Cloud Solutions Partnership

Google Cloud and Bharti Airtel collaborate to accelerate cloud adoption, leveraging Airtel's connectivity and Google Cloud's AI. Offering advanced solutions, Airtel aims to provide tailored cloud-managed services to its diverse customer base.

Collaboration Announcement:

• Google Cloud and Bharti Airtel have joined forces to provide cloud solutions to Airtel's customers, as per a joint statement released on Monday.

Long-term Partnership Goals:

• The partnership aims to accelerate cloud adoption and modernization for Airtel's customer base through the provision of Google Cloud's solutions.

Utilizing Unique Strengths:

• The collaboration will leverage the respective strengths of both companies, combining Airtel's connectivity expertise with Google Cloud's AI technology.

• The focus will be on developing industry-leading AI/ML solutions by utilizing Airtel's extensive data set for training purposes.

Joint Go-to-Market Strategy:

• Google Cloud and Airtel will implement a "joint go-to-market" approach, leveraging Airtel's distribution channels and Google Cloud's AI technologies.

• This strategy aims to maximize market reach and enhance the accessibility of cloud solutions to various customer segments.

Cloud-Managed Services by Airtel:

• Airtel will offer cloud-managed services to its diverse customer base, catering to both large enterprises and emerging businesses.

• These services will include advanced solutions such as geospatial analytics, voice analytics, and marketing technology solutions.

Geospatial Analytics Solutions:

• Airtel will provide geospatial analytics solutions equipped with advanced location intelligence capabilities.

• These solutions are designed to offer insights into consumer behavior and enable tailored audience segmentations.

Voice Analytics Solutions:

• Airtel's cloud-managed services will incorporate voice analytics solutions to facilitate data-driven decision-making and enhance customer engagement.

Marketing Technology Solutions:

• The partnership will introduce marketing technology solutions aimed at forecasting consumer behavior and optimizing content creation.

• These solutions will enable high-precision contextual advertising at reduced costs for businesses.

Gopal Vittal's Statement:

• Bharti Airtel's Managing Director and CEO, Gopal Vittal, expressed enthusiasm about the collaboration, emphasizing the role of cloud and AI solutions in India's digital transformation.

• Vittal highlighted the significance of secure and scalable cloud solutions for government, enterprises, and emerging businesses.

Dedicated Managed Services Centre:

• Airtel has established a dedicated managed services centre in Pune, comprising over 300 experts.

• These experts will undergo training in both Google Cloud and digital services to ensure proficient delivery of cloud solutions and support services.