Swiggy Instamart, the leading quick commerce platform, has partnered with Park+, a renowned FASTag distribution platform, to introduce a groundbreaking service. Customers can now avail themselves of IndusInd Bank FASTags with doorstep delivery in under 10 minutes, marking a significant milestone in the realm of e-commerce convenience.
This innovative collaboration between Swiggy and Park+ represents a paradigm shift in the delivery of FASTags, making it the first time a quick commerce or e-commerce platform offers such a service. The partnership aims to bridge a crucial gap in the market by providing customers with a seamless and rapid solution for acquiring FASTags.
The collaboration between Swiggy Instamart, Park+, and IndusInd Bank creates a robust ecosystem for FASTag users:
Park+ Expertise: Park+, with its expertise in parking and vehicular management systems, ensures seamless digital payments at toll booths, parking spots in malls, corporate parks, and movie halls.
IndusInd Bank Partnership: IndusInd Bank acts as the issuing partner for the FASTags, ensuring a secure and reliable experience.
FASTags will be accessible to users through Swiggy Instamart across 29 cities, including major metropolitan areas like Delhi NCR, Mumbai, and Bangalore. This widespread availability ensures that customers nationwide can benefit from the convenience of doorstep delivery for FASTags.
The adoption of FASTags has been on the rise, with India witnessing over 7.98 crore FASTags issued as of November 2023. Swiggy highlights the advantage of purchasing FASTags through its platform, emphasizing the seamless integration with Park+ and IndusInd Bank as the issuing partner.
Park+'s advanced parking and vehicular management systems enable users to make digital payments seamlessly at toll booths, parking facilities in malls, corporate parks, and entertainment venues. This integration eliminates the need for cash transactions, enhancing convenience and efficiency for users.
Phani Kishan, Head of Swiggy Instamart, underscores the significance of FASTags in facilitating seamless payments and convenience. Traditionally, acquiring a FASTag involved lengthy processes and waiting periods ranging from 3 to 7 days. However, with Swiggy Instamart's new service, users can obtain FASTags anytime, anywhere, reducing delivery wait times to under 10 minutes.
Park+ plays a crucial role in this partnership by:
Expedited Delivery: Leveraging its network, Park+ ensures FASTag delivery within 10 minutes.
User Education: Park+ collaborates with FASTag issuing partners to educate users on various aspects of FASTags, including purchase, renewal, and recharge processes.
Amit Lakhotia, Founder & CEO of Park+, expresses gratitude for the robust relationship with IndusInd Bank, enabling the swift delivery of IndusInd FASTags to customers within minutes. Furthermore, efforts are underway to educate users about FASTag acquisition, renewal, and recharge processes, ensuring comprehensive support and guidance.