In a strategic move into the business world, actor Nayanthara and director Vignesh Shivan, along with serial entrepreneur Daisy Morgan, have unveiled their new skincare brand, 9Skin. This venture marks their foray into entrepreneurship after previous investments in Chennai-based beverage chain, Chai Waale.
While details of the celebrity duo's investment remain undisclosed, 9Skin has introduced a premium line of skincare products available in Singapore, Malaysia, and India. With prices ranging from Rs 999 to Rs 1899, the brand aims to offer clean, effective, and ethical skincare solutions to a global audience.
Emphasizing their commitment, 9Skin states its mission to provide individuals of all skin types with high-quality products that are free of cruelty, parabens, and harmful chemicals. The brand's range includes SKINTILLATE - Booster Oil, REJUVENATE - Night Cream, ETERNELLE - Anti-Aging Serum, ILLUMINATE - Glow Serum, and REVIVE - Day Cream.
Co-founder Nayanthara expresses her passion for skincare, stating, "Skincare has been an integral part of my life for years. Our investment in this brand is a testament to the fact that we want everyone to experience the magic of a healthy skincare routine with products that match their needs."
Co-founder Vignesh Shivan adds, "We have put our hearts into creating a brand that stands for authenticity, quality, and inclusivity because we believe that everyone deserves access to skincare that empowers and uplifts."
Co-founder Daisy Morgan highlights the brand's commitment to transforming skincare product development approaches. She states, "9Skin, a brand that ensures good skin health and mitigates environmental impact, aims to empower individuals to embrace their natural beauty and well-being."
As per projections by Research and Markets, India's skincare products market is estimated to reach $10.31 billion by 2028, with a notable CAGR of 8.25%. The industry is undergoing a transition, focusing on clean, effective, and ethical products.
Launching amidst a dynamic industry shift, 9Skin positions itself strategically, aligning with the evolving preferences of consumers. The brand's focus on clean beauty and ethical practices aligns with the changing landscape of the skincare industry.