Elon Musk recently announced on Twitter that he has found a new CEO for Twitter and will be transitioning into the role of executive chairman and CTO. While he did not reveal the identity of the new CEO, reports suggest that Linda Yaccarino, Chairman of the Global Advertising and Partnerships division at NBCUniversal, is the frontrunner for the position.
Yaccarino has been with NBCUniversal since 2011, starting as President of the Cable Entertainment and Digital Advertising Sales division before becoming Chairman of the Advertising and Client Partnerships division in less than a year. In October 2020, she transitioned into her current role as Chairman of the Global Advertising and Partnerships division, overseeing all ad sales, partnerships, marketing, ad tech, data, measurement, and strategic initiatives across NBCUniversal's global networks and business units.
Under Yaccarino's leadership, her team has generated more than $100 billion in ad sales. She has also received numerous awards and recognition, including the Matrix Award by New York Women in Communications, induction into B&C's Hall of Fame, and recognition by Business Insider, Adweek, The Hollywood Reporter, and Variety.
Elon Musk started headhunting for a new CEO for Twitter in December 2020 after conducting a poll on Twitter asking whether he should step down from the position. As soon as he finds a suitable replacement, Musk has agreed to step down as the head of the social media giant.
Overall, Yaccarino's impressive background and achievements make her a strong candidate for the position of Twitter CEO, but it remains to be seen whether she will indeed be selected for the role.
Over the course of her 12-year career, Linda Yaccarino has been recognized numerous times for her contributions to the advertising industry and her exceptional leadership skills. Some of her notable awards and recognitions include:
Yaccarino was honored with a Matrix Award by New York Women in Communications, recognizing her achievements and impact in the media industry.
Business Insider recognized Yaccarino as one of the "Top 10 People Transforming Advertising," acknowledging her pivotal role in driving innovation and growth within the advertising industry.
Yaccarino has been included in Adweek's "Ten Most Powerful Women in TV," highlighting her exceptional leadership skills and her ability to drive meaningful change within the industry.
The Hollywood Reporter recognized Yaccarino as one of the "Women in Entertainment: Power 100," acknowledging her significant impact on the entertainment industry.
Variety named Yaccarino as one of the "Power Women of New York," recognizing her outstanding leadership and contributions to the media and entertainment industries.
In 2018, Yaccarino was inducted into the Broadcasting & Cable (B&C) Hall of Fame, acknowledging her remarkable achievements and contributions to the media industry.
Yaccarino also received the UJA Foundation's Mac Dane Award for Humanitarian Excellence, recognizing her dedication and commitment to supporting charitable causes.
In recognition of her exceptional achievements and contributions to the advertising industry, Yaccarino also received the Distinguished Alumni Award from Penn State University, where she studied liberal arts and telecommunications.
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