Cricket Star Rohit Sharma Joins ixigo Trains as Brand Ambassador

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30 Nov 2024
4 min read

News Synopsis

ixigo Trains has proudly announced Indian cricket icon Rohit Sharma as its brand ambassador. This collaboration is set to amplify ixigo’s reach across the nation, further solidifying its status as the go-to app for seamless, innovative, and reliable train travel.

Dynamic Advertisement Featuring Rohit Sharma

As part of this exciting partnership, ixigo Trains has launched a unique advertisement showcasing Rohit Sharma in a never-seen-before avatar — a rapping ticketman! The ad combines humor, creativity, and energy to highlight ixigo’s user-friendly features, designed to make train travel effortless for millions of users.

Through a captivating rap performance, the ad wittily showcases ixigo’s core features, including:

  • Real-time train route updates

  • Live running status

  • Ticket availability and confirmation chances

  • Hassle-free and quick ticket booking

This engaging campaign positions ixigo Trains as the ultimate one-stop solution for train travel. The advertisement will be part of a 360-degree campaign, running across television, digital platforms, and outdoor media.

Revolutionizing Train Travel with Customer-Focused Features

ixigo Trains continues to transform train travel in India by offering unique customer-centric features, including:

  • Free cancellation options

  • Food-on-train services

  • Travel guarantee with confirmed seats

  • Instant refunds

These innovative services aim to make ixigo an indispensable travel companion for modern travelers, enhancing their overall journey experience.

Statements from ixigo and Rohit Sharma

Dinesh Kumar Kotha, CEO, ixigo Trains

“We are thrilled to welcome Rohit Sharma to the ixigo family! Rohit embodies excellence, perseverance, and inspiration—values that align seamlessly with our brand. His immense popularity and credibility make him the perfect choice to connect with audiences across India. Through this campaign, we aim to showcase the innovative spirit of ixigo Trains while highlighting Rohit’s unmatched charisma, unveiling a new side of him to our audience.”

Rohit Sharma

Expressing his enthusiasm about the collaboration, Rohit Sharma said, “I am delighted to join hands with ixigo Trains, a brand that has revolutionized train travel in India. Their industry-first innovations have truly made train travel stress-free and seamless for millions. I look forward to being part of their journey in redefining travel across the nation.”

Bridging Innovation and Star Power

With Rohit Sharma onboard, ixigo aims to inspire a strong connection with travelers across India. This partnership highlights the brand’s commitment to innovation, efficiency, and customer satisfaction, making it a pioneer in redefining train travel.

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