Honda Elevate SUV Crosses 1 Lakh Unit Sales Mark in India

Honda has officially announced that its Elevate SUV has surpassed the one lakh sales milestone, achieving this feat in just 18 months since its launch. As of January 2024, Honda recorded total domestic sales of 53,326 units, while exports reached 47,653 units. The Elevate has gained strong traction in international markets, including Nepal, Japan, Bhutan, and South Africa. Notably, it is the first India-built Honda model to be exported to Japan.

Customer Preferences and Popular Variants

Among the various trims, over half of Elevate buyers have opted for the top-spec ZX trim. Additionally, an overwhelming 80% of customers prefer the CVT transmission, highlighting the growing demand for automatic variants.

Color Options and Best-Selling Shade

The Honda Elevate is available in eight striking exterior colors:

• Radiant Red Metallic

• Golden Brown

• Obsidian Blue

• Metallic Meteoroid

• Phoenix Orange Pearl

• Gray Metallic

• Pearl Lunar Silver Metallic

• Platinum White Pearl

Among these, Platinum White Pearl has emerged as the most preferred choice, accounting for over 35% of total sales.

Official Statement from Honda

Expressing gratitude for the model’s success, Kunal Behl, Vice President of Marketing & Sales at Honda Cars India Ltd., stated:

"Reaching the 1 lakh cumulative sales milestone for the Elevate is a proud moment for Honda. This achievement has reinforced our position in India’s SUV market while also strengthening our export operations. The Elevate’s global reception has been exceptional, thanks to its bold styling, spacious interiors, dynamic performance, and advanced safety features. Exporting the Elevate to Japan showcases our strong manufacturing capabilities and India’s growing role in the global automotive industry. We extend our heartfelt thanks to all our customers for their trust and support."

Honda Elevate: Engine and Performance

Under the hood, the Honda Elevate is powered by a 1.5-litre i-VTEC petrol engine, delivering:

• Maximum Power: 120bhp

• Peak Torque: 145Nm

• Transmission Options:

  • 6-speed manual transmission (standard across all variants)

  • 7-speed CVT (available in V, VX, and ZX trims)

Interior Features and Technology

The Honda Elevate comes equipped with a range of premium features, ensuring a comfortable and connected driving experience. Some of the key interior features include:

• Infotainment System: 10.25-inch touchscreen with smartphone connectivity

• Instrument Cluster: 7-inch full-color TFT display

• Wireless Charging: Integrated phone charging pad

• Honda Connect: Advanced telematics system

• Luxury Touches: Brown leatherette upholstery, soft-touch dashboard, and refined door trims

Advanced Safety Features

Honda has equipped the Elevate with multiple safety features to enhance passenger protection. These include:

• ADAS Suite: Advanced driver-assistance system

• Hill Start Assist: Prevents rollback on inclines

• Emergency Stop Signal: Alerts other drivers during sudden braking

• Rear Parking Sensors: Ensures safer reversing

• Multi-Angle Rear-View Camera: Provides enhanced visibility

• ISOFIX Child Seat Anchors: Secure rear-seat child restraints

Pricing and Variants

The Honda Elevate is available in four trims with competitive pricing:

• SV MT: Rs 11.91 lakh

• V MT / V CVT: Rs 13.18 lakh / Rs 14.58 lakh

• VX MT / VX CVT: Rs 14.89 lakh / Rs 16.09 lakh

• ZX MT / ZX CVT: Rs 15.79 lakh / Rs 16.73 lakh

To expand its lineup, Honda has also introduced the Signature Black Edition, exclusively based on the top-spec ZX variant.

Market Competition

The Honda Elevate competes in the highly competitive midsize SUV segment, facing off against:

• Maruti Suzuki Grand Vitara

• Hyundai Creta

• Kia Seltos

• Volkswagen Taigun

• MG Astor

• Tata Nexon

Final Thoughts

With its strong sales performance, premium features, and growing export market, the Honda Elevate has established itself as a popular choice in India’s midsize SUV segment. The company’s focus on advanced technology, safety, and driving comfort continues to appeal to a broad customer base, solidifying Honda’s presence in the country’s evolving automobile landscape.